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       April 17
Welcome to Painting Pro Times where industry experts provide the latest information on industry trends as well as valuable news, opinions and product information.
Painting Pro Times, the source for paint professionals!
Are you excited for the start of another great season? If it’s true that we make our own reality, be prepared to change and adapt to the "new", but not necessarily improved economy. Take care of customers and do back bends for new ones… unless your niche is oil or related companies, we have a way to go before the elusive expansion really flexes. Whether you are tightening the belt further or flush with back log, it may be a good idea to consider or revisit a system of aligning paint professionals, "You’re Fired!" READ NOW        
Spotlight On:
Paint and Caulk the Same Day!
Save time and money on your next job with eXact Color™ custom colored caulk. See How to Mix eXact Color and see how easy it is to mix an exact color match with no tools required!
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You’re Fired!
No one wants to be Donald Trumped, but how do we measure paint and coating professionals’ performance to terminate or on the other hand, promote? Is work life just about production? And what about raises; is it as simple as doing what the boss says? Before termination or promotion, it may be better to know the rules of the game or the company. READ NOW        
What Paint Professionals are Saying
Well, we have received quite a bit of feedback and here are some samples of what paint professionals are saying… READ NOW        
Painting Pro’s Perspective
Paint Professionals are not Harmonious
Segments of the liquid coating industry are not harmonious. By segments, the Pro’s Perspective means marine, decorative, industrial, residential and commercial, as well as related work types including but not limited to; sand or shot blasting, wall covering, power tool preparation and graphics and signs. READ NOW        
Industry News & Market Trends
Painting Franchise Offers Companies Tips to ’Brush Up ’ on Worker Productivity & Sales
"Spring cleaning" is not just a time for homeowners to re-evaluate their physical space. Business owners could use this time of year to re-evaluate their office and/or retail color schemes… READ NOW        
Sherwin-Williams Updates Expectations for First Quarter 2012
The Sherwin-Williams Company (NYSE: SHW) is updating its sales and earnings expectations for the first quarter ended March 31, 2012 previously given on January 26, 2012… READ NOW        
Valspar® Paint Launches the Valspar Love Your Color Guarantee™
Only Valspar® Paint offers the Love Your Color Guarantee™, its powerful, new color assurance program. Color has the power to lift moods, brighten spirits and transform a room… READ NOW        
U.S. Announces Settlement Against Chicago Owners and Management Companies
The U.S. Department of Housing and Urban Development (HUD) and the U.S. Environmental Protection Agency (EPA) today announced a settlement with Wilmette Real Estate & Management Company, LLC… READ NOW        
Employment Dips
March construction employment dips by 7,000 but rises 1 percent from a year ago; unemployment rate stands at 17.2 percent, twice the overall rate… READ NOW        
PPG plans 2,000 job cuts; weighed by weakness in Europe’s construction and auto industries
PPG Industries Inc. said Thursday it plans to shed 2,000 jobs and take $328 million in special charges, in the latest sign of the strains Europe’s industrial economic slowdown has placed on chemical makers… READ NOW        
RPM fiscal 3Q profit jumps on strong sales
RPM International Inc., the maker of Rust-Oleum, industrial coatings, sealants and building materials, said Thursday that its fiscal third-quarter profit was more than six time larger than a year earlier on strong sales in all of its business units… READ NOW        
Sherwin-Williams, Behr lead exterior paint and stain Ratings
Got peeling paint or a weather-beaten deck? You want the exterior paint or stain that offers the best protection. Consumer Reports just tested 76 products under tough conditions that accelerate the effects of the elements… READ NOW        
The Greenest Paint Just Got Greener
Dunn-Edwards®, the Southwest’s leading manufacturer of premium paint, announces the launch of zero VOC colorants, which eliminate a significant source of added volatile organic compounds… READ NOW        
PPG and Argex Announce Agreement for Titanium Dioxide Collaboration
PPG Industries announced today that it has entered into a technical collaboration agreement with Montreal-based Argex Mining Inc. to utilize PPG’s existing technology and know-how relating to the manufacture of titanium dioxide… READ NOW        
Color Wheel Paint Expands into North Carolina with Paints Made for Southeast Climate
Color Wheel Paint, a leading manufacturer of paint and industrial coatings and part of the global Comex Group, announced its expansion into North Carolina which marks significant growth and… READ NOW        
HUD Awards $110.8 Million in Grants to Protect Thousands of Children From Lead and Other Home Hazards
The U.S. Department of Housing and Urban Development (HUD) today awarded $110.8 million in grants to 43 local projects to conduct a wide range of activities intended to protect children and families from… READ NOW        
Eco-friendly paints provide green alternative
When Debra Hass of Chicago replaced her concrete basement floor, she hired highly rated Noble Pro Painting to cover it with an eco-friendly paint. "It’s amazing all the improved [green] products on the market," she says… READ NOW        
Product Introduction
Water Blocking Primer/Finish
Sherwin Williams’ Water Blocking Primer/Finish is a zero VOC* primer designed to seal bare, interior, masonry, walls from moisture penetration into the structure. With patented odor eliminating technology that minimizes common household odors and the smells associated with damp interior environments, this primer/finish inhibits the growth of mildew on interior walls. READ NOW        
PEEL AWAY® 1 Heavy-Duty Paint Remover
Peel Away® 1 Heavy Duty Paint Remover has been the #1 Choice of Professionals who perform Historic Restoration and Lead Paint Abatement for over 25 years. Peel Away® 1 is an environmentally safe method for removing up to 30 Coats of oil-based lead paints in a single application. Peel Away® 1 Heavy Duty Paint Remover "Now" includes Citri-Lize™ Neutralizer, pH Test Kit, Peel Away Paper, Alkaline Paste, Peel Away Tool and Simplified Instructions for all customer types. The introduction of Peel Away® 1 was the industry’s "first" safe paint removal system and an effective alternative to open flames, heat guns, sanding and traditional blasting methods while minimizing or eliminating containment procedures. By keeping the lead paint in a wet state, no airborne lead dust is generated. READ NOW        
FauxEffect’s LusterStone
LusterStone® is a revolutionary architectural coating that produces beautiful reflective stone-like patterns. This product is unsurpassed in its simplicity, versatility and ease of repair. The nature of the material allows it to be used to create a stunning variety of high/low dimensional finishes that do not require burnishing to obtain designer quality results. READ NOW        

Featured Videos
New Titan Tip Technology
Titan introduces The Industry’s Newest Tip Technology.
How to Properly Dispose of Paint
Find out how to properly and responsibly dispose of leftover paint, other liquid waste and empty paint containers.
Upcoming Industry Events
National Hardware Show
Las Vegas, NV
May 1 – May 3
American Coatings SHOW
Indianapolis, IN, USA
May, 8-10, 2012
Mega Rust 2012: Naval Corrosion Conference
San Diego, CA
6/12/2012 - 6/14/2012
27th Annual International Decorative Artisans
Reno, NV
July 24 – July 28
Knowledge Test
1. Standard procedure when setting an extension ladder from the ground to a roof line (edge) is to extend 15 inches higher than the roof line.
2. What is a "take-off"?
3. In the paint industry, what is "corrosion"?
Mark Casale ppt@extensionmedia.com
Publisher/Sales Director: Melissa Sterling msterling@extensionmedia.com
Sales Manager: Jenna Johnson jjohnson@extensionmedia.com