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  November 30
Welcome to Painting Pro Times where industry experts provide the latest information on industry trends as well as valuable news and product information.
Painting Pro Times, the source for paint professionals!
Rev your engines; the shopping season race has started. Among the craze to get deals and buy things, try to remember that there is a month left to get and finish work so end the quarter/year strong. Stay productive, every week counts toward sales and profit goals. Review the results and make adjustments for the next financial period. Savvy operators know and focus on the numbers. READ NOW        
Spotlight On:
KILZ PRO-X paints are formulated for professional painters. We have partnered with Pro Painters for decades, Pro’s know when color, scrubs, sprayability and touch-up matter… who else would we ask? Come try what we’ve built together. KILZ PRO-X paints, painter approved and only available at the Home Depot.
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Good People Work for Profit
Contracting paint and coating application projects has risks; stuff may go wrong, jobs may cost more to complete than estimated, customers may not pay for one reason or another and sometimes employees make expensive mistakes. When you look around, there always seems to be a new competitor and one of the things that help you notice are the cheap prices. Mostly, every new company charges less money. So how do we compete, and still keep and attract good people? READ NOW        
Spotlight On:
FrogTape® is the only painter’s tape treated with PaintBlock® Technology. PaintBlock is a super-absorbent polymer which reacts with latex paint and instantly gels to form a micro-barrier that seals the edges of the tape, preventing paint bleed. The result: Very sharp paint lines and less time spent on touch-ups!
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A Closer Look at the SW/Comex Deal
From Canada to Panama, SW is now the largest paint manufacturer in North and Central America. On November 12, the Sherwin-Williams Company announced that a definitive agreement had been reached to purchase Consorcio Comex, S.A. de C.V. for 2.34 billion. We have not seen many paint manufacturer acquisitions lately, so the SW/Comex deal seems a little abrupt. SW is a well run fortune 500 corporation with a tradition of profit and growth through buying companies. READ NOW        
Industry News & Market Trends
AGC’s Annual HR & TED Conferences Continue to Provide the Best Industry-Focused Professional Development for HR and Training Professionals
TED Conferences wrapped up October 18 after three-and-a-half days of education, sharing of best practices and networking READ NOW        
USCIS Provides Guidance for Employers with DACA Beneficiaries
On Nov. 19, 2012, the U.S. Citizenship and Immigration Services (USCIS) division of the U.S. Department of Homeland Security (DHS) released READ NOW        
Datacolor Announces Viewport™, a First-of-Its-Kind Technology for Assessing Color Quality of Non-Solid Materials
Patent-Pending Technology Relieves Apparel Supply Chains from Subjective Visual Color Inspection Issues… READ NOW        
Valspar Announces Strategic Partnership with Retailer B&Q to Launch the Valspar Brand in the United Kingdom and Ireland
Valspar Paint to Become Flagship Brand at all B&Q Stores READ NOW        
Autism Project gets a makeover from Home Depot and Behr
Employees of The Autism Project were joined by an unlikely crew of temporary coworkers last Thursday… READ NOW        
Remodelers currently busy, but forecast is clouded by uncertainty
Hurricane restoration will spur regional activity READ NOW        
Kelly-Moore to Offer Recycled Paints as a Step to Reduce Paint Waste in California
In keeping with its commitment to reducing waste, Kelly-Moore Paint Company, is the first major paint company to offer recycled paints, READ NOW        
Product Introductions
Zinsser Peel Stop Triple Thick
Offering three times the thickness of regular primers, Rust-Oleum Zinsser Peel Stop Triple Thick High Building Binding Primer penetrates to seal, fill and level worn and weathered substrates to provide a more uniform surface for the topcoat with a smoother finish. It offers easy flow and leveling and can be applied up to 30 mils wet without sagging to make even the roughest surfaces smoother. For more information on Peel Stop Triple Thick Primer, and the complete line of Zinsser high performance primers, visit www.rustoleum.com.        
FauxEffect’s LusterStone
LusterStone® is a revolutionary architectural coating that produces beautiful reflective stone-like patterns. This product is unsurpassed in its simplicity, versatility and ease of repair. The nature of the material allows it to be used to create a stunning variety of high/low dimensional finishes that do not require burnishing to obtain designer quality results.
READ NOW        
The new BEHR PREMIUM PLUS® Interior Paint is a self-priming, zero VOC, low odor coating that seals uncoated and previously painted surfaces without the need for a separate primer. Featuring a faster drying 100% acrylic formula, the improved line allows projects to be completed more quickly, so recoats can occur sooner. Click here for more         
Introducing Emerald™ Paints
With revolutionary quality and best-in-class performance, Emerald delivers rich color with outstanding hide and durability. And thanks to our new breakthrough colorants, you can tint Emerald to any color - without adding to the VOC content of any coating when tinted. Nothing surpasses the performance of Emerald. Learn more about these breakthrough products at sherwin-williams.com         
From the Blogosphere
Household Balance Sheets Strengthen As Their Debt Outstanding Falls
The Federal Reserve Bank of New York recently reported that aggregate household debt outstanding was $11.31 trillion on a not seasonally adjusted basis… READ NOW  
Net-Zero For a Competitive Price
A California model home comes in at $150 a square foot - demonstrating that net-zero doesn’t have to cost much more than conventional construction READ NOW
Jason Yates: Every Self-Portrait is a Cry for Help
This latest exhibit displays a hyper-stylized version of a bedroom, which transforms the gallery into an intimate, as well as public space. READ NOW  
Take Out the Trash Day
I am (still) a die hard fan of The West Wing TV series. One of the episodes was called "Take Out the Trash Day" and had to do with putting out a bunch of stories on a day when fewer people were paying attention. READ NOW  
Cyber Monday Sale on Pure Home! 25% OFF SITEWIDE
25% Off select brands only. Sale runs 11/26/12 through 11/30/12 at 11:59 p.m. PST. Use promo code CYBER2012 at checkout. READ NOW  
Spill Response Training Federal Clean Water Act
The city needs to stay in compliance with the Federal Clean Water Act. And in an effort to make that happen, we’re giving out these free spill kits to businesses. You can have up to 2 through this program, and I can bring a second one in, if you like. READ NOW  

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Upcoming Industry Events
NACE MR0175/ISO 15156 One-Day Seminar
Kenner, LA
12/5/2012 - 12/5/2012
SSPC 2013
Henry B. Gonzalez Convention / Center San Antonio, TX January 14 - 17, 2013
NAHB International Builders’ Show
Las Vegas January 22 - 24, 2013
Associated Builders and Contractors BizCon
Fort Lauderdale, FL 02/19/2013 - 02/20/2013
Knowledge Test
1. Wet film thickness:
2. When an "advancing color" is applied:
3. A bosun’s chair:
Mark Casale ppt@extensionmedia.com
Publisher/Sales Director: Melissa Sterling msterling@extensionmedia.com
Sales Manager: Jenna Johnson jjohnson@extensionmedia.com