If you are having trouble reading this email please go here: http://paintingprotimes.com/newsletter/2014/10_2/index.html

Subscribe | Advertise
      October 31

Welcome to Painting Pro Times where industry experts provide the latest information on industry trends as well as valuable news, product information.
Painting Pro Times, the source for paint professionals!
Some things merit repeating or are at least worthy of a second (third and fourth) look. It is a must for paint professionals to have a basic understanding of color; maybe not speak it fluently, but gain enough poise not to run from the conversation. And as Dean Sickler said in Conversant with Color?, knowing how to fix the wrong color is significant. Providing client solutions beyond the competition’s capacity establishes expertise, builds a unique brand, and helps assemble a reservoir of loyal, repeat customers.
Benjamin Moore Receives Cradle to Cradle Certification
Benjamin Moore, America’s favorite paint, color and coatings brand, has received certification at the Silver level from the Cradle to Cradle Products Innovation Institute for its greenest paint Natura®, professional coating Ultra Spec® 500 and zero-VOC waterborne colorants. Benjamin Moore will showcase these products and more at this week’s Greenbuild International Conference & Expo, the premier industry event for sustainable building. READ NOW        
Coating Opportunity in Craft Brews and Wines
Across the nation, the growing popularity of wines and craft beers has ledto a proliferation of artisanal wineries and breweries in all 50 states.
The phenomenal growth of these industries has created a demand for high performance coating systems designed to inhibit microbial growth on the ceilings and walls of production areas. Protective coatings are being applied on floors to protect concrete against damage caused by sugar in the brewing process or from the tannins used in wine making. READ NOW
Dunn-Edwards Introduces New and Improved Bloc-Rust Premium
As part of its ongoing commitment to develop high performance products that are safe for people and the environment, Dunn-Edwards has introduced New and Improved Bloc-Rust Premium metal primers in white and red oxide. READ NOW      
Spotlight On:
From a brand you can trust

100 Series - Production grade paint for hide, sprayability and easy touch-ups
300 Series - Specification-grade paint for exceptional hide, versatility and superior touch-ups.
KILZ PRO-X paints are available at The Home Depot.
To learn more about KILZ PRO-X paints, go to www.kilzpro-x.com
Color Selection: The 5 Most Commonly Misused Color Terms
Color terminology helps designers and decorators accurately share their vision with clients before it comes into existence. But even the most basic terms are often misunderstood by clients and even by some designers. Words that have a very specific meaning in color theory can have much broader, more nebulous meaning in the average person’s mind. So being sure your client understands what you mean when you’re describing a color scheme can be a tricky proposition. READ NOW      
Industry News
Two painters fall 100 feet to death while working on Ohio water tower
The men fell from the rural Butler County water tower when their scaffolding failed Friday night, police said. READ NOW       
Kelly-Moore Paints Announces Most Influential Color For 2015
The outcome showcased three deep shades as a closely tied trio, with a saturated blue, Coastal Surf KM4967, akin to Yves Klein Blue, inching out Swagger KM5049, a rich teal, and City Tower KM5823, a gray bordering on a Weimaraner’s coat, for top spot. READ NOW      
PPG reports record third quarter net sales and earnings
Third quarter net sales of $3.94 billion, up 4 percent versus prior year READ NOW       
PPG to acquire Pittsburgh-based architectural paint distributor Westmoreland Supply
The transaction is expected to close in the fourth quarter, subject to customary closing conditions. Financial terms were not disclosed. READ NOW      
PPG Poised to Gain from Key Market Strength, Acquisitions - Analyst Blog
PPG remains exposed to currency headwind and raw material cost pressure. READ NOW      
School District, Sherwin-Williams settle paint dispute
The Monroe County School District will receive $50,000 after accepting a settlement with paint company Sherwin-Williams at a School Board workshop in Tavernier Tuesday. READ NOW       
2 Sherwin Williams employees in quarantine
The employees shared an October 13 flight from Dallas to Cleveland with Amber Vinson, the Dallas nurse who was diagnosed with the Ebola virus. READ NOW       
Why Valspar’s Impressive Growth Run Will Continue
Valspar (VAL) recently released its results for the third quarter. The results were impressive with robust growth in sales. . READ NOW      
Coalition for Workplace Safety Urges OSHA to Withdraw Recordkeeping Regulation
On Oct. 14, ABC submitted comments to the OSHA requesting that it withdraw a proposed rule and supplemental notice requiring employers to electronically submit detailed injury and illness records to the agency. READ NOW        
83% of Construction Firms Report Having Trouble Finding Qualified Workers To Meet Growing Demand For Construction Services
Nationwide Survey Finds Most Firms Are Having a Hard Time Finding Craft Workers to Hire as Many Firms Boost Pay and Benefits, Officials Call for New Career and Technical School Programs, Other Measures READ NOW      
NFIB Legal Center Asks Supreme Court to Stand Up To Federal Agencies
In this case the Supreme Court will have to decide whether or not a federal agency, in this case the U.S. Department of Labor, must engage in formal rulemaking procedures before it significantly changes an interpretative rule. READ NOW       
NFIB Small Business Legal Center Files Brief in Support of Arbitration
NFIB is asking the Supreme Court to take a case that would affirm whether employers have the right to resolve legal disputes through arbitration rather than through costly court battles. READ NOW      
Product Introductions
You stay in control with myS-W.com
Create an account at myS-W.com to access all your Sherwin-Williams account information in one convenient place. myS-W.com allows users to:
• Review balances, statements, and invoices
• Store favorite products, MSDS and data pages
• Record color information and details
• Submit ratings and reviews
• Manage online profile and communication preferences
CTA: Watch the Video
Faux FX - LusterStone®
LusterStone® is a revolutionary architectural coating that produces beautiful reflective stone-like patterns. This product is unsurpassed in its simplicity, versatility and ease of repair. The nature of the material allows it to be used to create a stunning variety of high/low dimensional finishes that do not require burnishing to obtain designer quality results.
Click for more info
From the Blogosphere
Taking Your Online Reputation Seriously
I Am Impressed with My Clients
There are a lot of negative vibes online these days. I believe we have online review sites to thank for this. Companies today are plagued with 1 and 2 star ratings, typically from people who have overly demanding expectations. If you forget to return a phone call, chances are, sooner or later, you’ll be receiving a low star rating on a site like Yelp. Yet, if you do a good job and serve the customer well, it is very difficult to get consumers to write a positive review on their own. T
Rate on New Home Loans Stays Just Above 4 Percent
Earlier today, the Federal Housing Finance Agency (FHFA) reported that mortgage interest rates declined in September. That was true as well for the subset of mortgages used to purchase newly built homes, but the changes were very small. On conventional mortgages for new homes, the average contract interest rate edged down by just 2 basis points, to 4.11 percent. READ NOW  
Simple White Flower Arrangements
These are some simple white flower arrangements that I use regularly in styling my own home and clients' homes. They are especially effective for a dinner party, are easy to arrange and make you look like an expert interior design stylist. Try some and have fun! READ NOW
Beautiful interior in Mt. Kisco
Paint Track just completed painting a house whose owners asked for a bold, adventurous, and tasteful color scheme and here are the GORGEOUS results! READ NOW  
Successful Paint Recycling Event
Brooks Painting is always looking for new ways to give back to our community, so this year we decided to rent a storage container and accept leftover household paint from anyone in Yolo County. It was collected at our office parking lot in Davis, CA. We advertised it in the newspaper, through email blasts, and word of mouth. It was a huge success, and so many people were appreciative of an easy spot to drop off at. READ NOW  
Reflections of Blue
Blue the hue, a coulure as the French say. Color with many interpretations of international nations. Blue a simple color to blunder. What does blue mean? Why is the ocean blue? Perhaps reflection of earth and sky. As my wise scientist cousin explained. Coulure couture is all around us. As seen in Europe with bright city lights. The warm coulure of French Cafes with tacky decor ignites merriment. READ NOW

Upcoming Industry Events
SSPC 2015 featuring GreenCOAT
Las Vegas, NV
February 03-06, 2015
2015 Painting and Decorating Expo
Charleston, SC
March 4-7, 2015
Dallas, TX
March 15 - 19, 2015
Knowledge Test
1. Using a roller set-up or kit to finish a wall, the correct direction to work from is left to right.
2. The acronym NLRB stands for:
3. When paint is tinted:
Mark Casale ppt@extensionmedia.com
Publisher/Sales Director: Melissa Sterling msterling@extensionmedia.com
Sales Manager: Jenna Johnson jjohnson@extensionmedia.com