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    December 19

Welcome to Painting Pro Times where industry experts provide the latest information on industry trends as well as valuable news, and product information.
Painting Pro Times, the source for paint professionals!
As old 2016 canes its way out the door, the new arrival awaits with blinking eyes, coo sounds and occasional crying. In Pulp Fiction, it was said that anytime is a good time for pie. The same goes for sandwiches, not the kind you eat. Take moments to reflect; it should be a regular thing. There is no need to wait for turkey feasts, holidays, loved ones deaths or personal close calls.
Painting Pros Perspective
What to Expect in 2017
Jab, jab, attack forward, bob and weave, avoid the straight fist and deliver the roundhouse hammer. Repeat. And don’t forget to keep you’re your hips over your quick moving feet to make it tougher to be knocked off balance. Work in the painting business may at times seem like survival of the fittest or at least the fastest footed. Let’s step off the merry-go-round for a bit and take a slow moving flight high above next year to refine our understanding of the seemingly endless work loop.
An Unfair Advantage
Contractors’ get work departments can be like a car with a bad alignment. While everyone is working hard to get where they want to go, some of the effort is being pulled toward the “ditch” of low hit rates, missed opportunities and undeveloped client relationships. All that is needed are a few key adjustments to win your fair share of work.
Fun Stuff
Liquid or Not; Paint is Art
The connection between architectural paint/coating application and art has been interlaced since the stone wall illustrations depicted early man’s happenings. One thing that is often overlooked and certainly not well recognized is that ancient civilizations from every continent left behind traced hands. Since there were no travel agents, these different and very separate groups developed various paint mixtures and expressed themselves with sticks, bones and likely anything that worked as a rudimentary painting tool.
Industry News
Moore Pride Publicolor
We are incredibly proud to have had Benjamin Moore volunteers, and even Benjamin Moore family members, join Publicolor in celebrating its 20th anniversary by rejuvenating the Bronx’s Peace and Diversity Academy. READ NOW      
CMG Color Muse
Color Marketing Group has partnered with Variable Inc., to develop an exclusive digital resource to help our members streamline color selection. READ NOW       
Miller Paint
Check out this video. READ NOW      
HOMAX Introduces new and improved TOUGH AS TILE product
The HOMAX® brand by PPG today unveiled a new and improved formula for the TOUGH AS TILE™ refinishing product, which helps restore the surface of old, stained or discolored porcelain, glazed ceramic tile or fiberglass surfaces. READ NOW      
Wooster Brush Sherlock Roller Frames
The quick-release spring prevents roller slippage, yet allows clean, one-rap removal. READ NOW       
Paint Prep With Double Taper Masking Machine
Check out this video of a new product! READ NOW       
Karcher cleans Mt. Rushmore
Check out this video. READ NOW        
ABC Urges Congress to Prioritize Regulatory Reform in the 115th Congress
The Associated Builders & Contractors (ABC), along with a broad coalition of 380 stakeholders, sent a letter to Speaker of the House Rep. Paul Ryan (R-Wis.) urging him to make the Regulatory Accountability Act (RAA) an early priority for the 115th Congress. READ NOW       
Paint Heat On via Nano Tech
A thermoelectric material in paintable liquid form. READ NOW        
The Golden Gate Bridge Is Starting To Show Its Age
Check out this video. READ NOW       
Years-long rehab of towering U.S. Capitol dome completed
Click here for more READ NOW       
Product Introductions
Sherwin Williams | Paint Shield® Interior Latex Microbicidal Paint
Sherwin-Williams® Paint Shield® Microbicidal Paint is the first EPA-registered paint that kills greater than 99.9% of Staph, MRSA, E. coli, VRE, and Enterobacter aerogenes within two hours of exposure on a painted surface. Paint Shield® offers an important new tool to help prevent the spread of bacteria on painted surfaces.
Learn more
PPG Pittsburgh - Regency® Interior™
REGENCY® interior latex paint is our finest interior paint-and-primer-in-one product with excellent durability that repels stains. It provides excellence in coverage, durability and stain resistance.Regency applies smoothly and has great flow and leveling for a beautiful finish. It is ideal for withstanding wear and tear in high traffic areas. www.ppgpaints.com         
Featured Videos
New Titan RX-Pro™ Airless Spray Gun
An innovative spray gun built for the way you work, giving you ultimate comfort and control.
Upcoming Industry Events
SSPC 2017
Tampa Convention Center Tampa, FL
Jan 30 - Feb 02, 2017
2017 Painting and Decorating Expo
San Diego, CA
Feb 23 - 25, 2017
Salon NYC 2017
New York, NY
April 13-16, 2017
Knowledge Test
1. Premature coating failures are most often attributed to the wrong coating system being applied and to low mil thickness issues:
2. When the finish is Moiré:
3. ________ of contractors make a net profit every year
Mark Casale ppt@extensionmedia.com
Publisher/Sales Director: Melissa Sterling msterling@extensionmedia.com
Sales Manager: Jenna Johnson jjohnson@extensionmedia.com